Read this article to find out what can be done with Alternate Text in your Marketing Plan
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USA Today: Americans With Disabilities Act, Internet is still closed to the blind
Many of the headlines began the same way: “Blind man sues Playboy …” That’s page view gold for news websites. Stories breathlessly detailed Donald Nixon’s lawsuit claiming the Playboy website lacks compatibility with screen reading software, including “alt text” used for photo descriptions. That was in November 2018. Would the reaction have been […]
Continue readingWhen Driving the Creative Title” Highway”, Keep to the Left!
SEO, Title Tags, Meta Tags, Descriptions and Key Words…Huh? Author: Cathy Derechailo, SEO Copy Writer I admit it. After 40 years of writing, Search Engine Optimization (SEO) copy writing presented a challenge. This SEO thing was a different way to approach creating titles in something called a Title Tag and […]
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